AIWF Website Redesign

The American Institute of Wine & Food had a very outdated site.  With minimal budget to change their site structure, I gave these prototypes a simple refresh, bringing the site into this century.  I used simple graphic icons, and made the site easier-to-use, tailoring to their older generation audience.

Since users from various chapters around the country post to the site, an effort to maintain some visual standards was necessary.  Therefore, I additionally  developed their branding guidelines.